Researcher.com,
Plant eNewsBlast - Corporate Identity and Logo Development
Researcher.com
Researcher.com
is a high tech start up aimed at compiling and distributing academic
research publications online. MarketConsult.com worked with the
graphic artist and Researcher.com principals to develop the company's
corporate identity as a high tech purveyor of knowledge. The logo
features the tree of knowledge anchored by a mouse at its roots.
Plant
eNewsBlast
Plant Newspaper
had recently launched a weekly email newsletter which they wished
to brand and identify distinctly from their traditional print publication.
MarketConsult developed the name and logo for the Plant eNewsBlast,
ensuring that the new eNewsletter's identity stood on its own, yet
could still be associated with and gain brand equity from Plant
Newspaper - the core publication with which eNewsBlast readers would
be familiar.
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